Feb 15, 2023
Marketing and ad executives break down the winners and losers of
this year’s beverage-alcohol Super Bowl ad battle. Deb Gabor, CEO
of Sol Marketing, and Mario Natarelli, managing partner of MBLM,
each share an industry insider’s view on the ads for Bud Light,
Miller Lite, Coors Light, Michelob Ultra, Crown Royal, Remy Martin
and more.
Also, Brewbound reporter Zoe Licata explains the BORG (Black Out
Rage Gallon) trend of mixing water, vodka and flavor packets into a
gallon jug.