Dec 13, 2018
In episode 14 of the Brewbound Podcast, Michael Kurson and Neil Quigley, the founders of Briggs Hard Seltzer, discuss their offerings – which are made with 100 percent real fruit -- the emerging spiked seltzer category, and the opportunities they see for a higher-end brand in the market.
Also in this episode: Brewbound editors Chris Furnari and Justin Kendall share the latest news, including details about layoffs at Anheuser-Busch, another update on the Trillium Brewing controversy and new data from the Brewers Association. Furnari and Kendall also celebrate the return of segments, including the debut of “Seriously, WTF?”
0:00 – 8:05: Furnari and Kendall introduce episode 14 and read the latest news
8:05 – 31:48: Furnari interviews the founders of Briggs Hard Seltzer
31:48 – 41:00: Furnari and Kendall share their takeaways from the interview
41:00 – 56:19: Segments, including “Seriously, WTF?” “Bad PR Pitches” and Buy ‘Em a Beer.”